The fine blend of location information with services and business processes helps the organization in achieving more productivity in their operations. The location based system has become a crucial part of every business irrespective of the size and category of the industry. In Location Based services, Based on the time specificity, device location, and user behavior, the location information is distributed.
Location Based technology provides support to business through push, pull and tracking services. The pull services are initiated from the customers who perform actions such as searching for a product or booking a product. When the service provider responds to the query it becomes a push service. For example, the services provider gives the quote for the product including the cost and specifications as a response to a customer query. The tracking services are integrated into push and pull services. Identifying the customer location, distribution of the product all are part of tracking services. It includes the supply chain and logistics activities.
So using the three-tier services, you can easily integrate consumer, employees, and managerial activities in your organization which gives rise to the following benefits:
LBS can’t be considered as an “option”, Location Based technologies have become a necessity for business where the customer wishes for superior service. Through the support of LBS, employee operations become more productive and management can take wise decisions with the support of reliable geographic and location-based information. It is sure the future business operations will be purely driven by location based services.
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